"Preserving the future,
one seed at a time."
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Victory Seed Company
"An Address from Mike Dunton
Well, we all made it through
are well into yet another year of uncertain economic times.
Nationally, the unemployment rate is over 9% and here in Oregon it is
closer to 11%, keeping in mind that these statistics are government
provided numbers and primarily based on people receiving unemployment
benefits. This does not include folks that have taken lesser
paying jobs or who are simply out of work and fighting to make ends
Last year, as I looked forward to 2011,
there was a certain amount of fear and apprehension about the future.
But I suppose, that this is always the case. In tough times, we
all have the opportunity to reflect on what is most important to us
and to hone our skills at differentiating between wants and needs.
It seems that a new era of self-reliance and frugality is upon us.
An evolution in the simplicity movement of the 1990s perhaps.
And comparing these current trends with the era of rampant waste and
consumerism from the 1980s up until the crash, I think that this is a
Money is still tight for all but the
very well off and as a result, folks are now gardening more out of
necessity than for hobby. Gardening, in good times and in
bad, makes sense. It provides a form of exercise, it gets us out
into nature and the fresh air, we use our minds to solve problems, it
provides an opportunity for our minds to wander, and in this stressful,
hectic day and age, all of this is great for our bodies and souls.
Remember, "health is wealth."
As a family and an organization, we
continue to "plan for the worst and hope for
the best." We are constantly evaluating our business practices and operational
procedures and make changes as necessary in order to keep fiscally
strong. The costs of doing business continue to
skyrocket and in these challenging times, we intend to remain strong,
viable, and continue to be around to provide you our
Victory Seeds® at an affordable price.
Some of the highlights for 2010 and
goals for 2011 are:
With all of your support and with the
belt-tightening measures we made last year, we were able to add three
staff members to help with packaging and order fulfillment. This
has nearly eliminated long shipping delays like those experienced during the
last year's busy spring season.
No printed catalogue again for 2011.
Discussed ad nauseam at this link -
We are so sorry for the inconvenience. We know folks like to
hold something in their hands in the dead of winter, but it is simply
too costly in dollars and resource time and the return just isn't
there. If I have time in the future, I will try and get a 2011
catalog created in PDF format for folks to download. But
honestly, it is a low priority. You can still place a mail order
clicking here and following the outlined procedure.
Last year I tried to carve out time for
a newsletter and blog and that just did not pan out. Company
communication, although an important part of my work, is a small part
of my responsibilities. Things like farming seed tend to take
precedent. That said, I have recently set up a company
hopefully soon will start using our Facebook account to communicate
with you all. Click here to learn
more about getting connected. You can also read my new
blog, which does include the
tweets, by clicking
I work at keeping the web site up to
date on nearly a daily basis. Since it worked so well this past
year, we will continue to communicate
news alerts that you may be interested in but again, social
media outlets like Facebook and
will be more efficient. I can literally post updates from my
phone while I am out working in the field. Very cool.
Giving back a portion of what we are
blessed with is a huge part of who
we are. In 2010 we were able to provide charitable support to over forty organizations. Since we are a small company
and receive hundreds of requests per year, we focus our
charitable work on established organizations that can reach as many
people in need as possible. If you are further interested,
I started a very time consuming project
last May and worked every spare moment until late November creating our
new web site. With a lot of customer input and feedback
collected over the years, we were able to create a new site, from the
ground up, with the best features from our old one along with many new
customer-centric tools. These include your ability to access
your order history, put yourself on waiting lists for out of stock
items, communicate with us through a customer relationship (CRM)
system, as well as many other tools that help to maintain accuracy and
efficiency. It is additionally even more
safe and secure.
On a more personal note, as a family run
organization, we continue to grow as a direct result of from the support of your
orders and word of mouth recommendations to your family and friends.
I want to take this time to personally thank you
for your past and continued support of our seed variety preservation work and
truly hope that you find happiness, peace and prosperity in this
~ Gardening (and personal)
Success to You and Yours in 2011! ~
March 10, 2011